Bulk upload social media posts
Import structured posts from CSV or turn a batch of local media files into ready-to-review drafts in Postoria.
Postoria Bulk Upload helps agencies, marketing teams, and content-heavy businesses create many social posts without building them one by one. Import a CSV containing complete post data, or select up to 100 images or videos from your computer and create one draft post per file.
Bulk Upload is available on Pro and Agency plans.
A faster way to create social media posts in batches
Some social media workflows start in a spreadsheet. Others start with a folder containing campaign images, product photos, Stories, or short-form videos. Bulk Upload supports both paths.
Use Import posts from CSV for structured post data such as captions, dates, links, media URLs, and platform settings. Use Import media as posts when the files are already on your computer and you want Postoria to create drafts directly from them.
Use Bulk Upload when you want to:
- Import many social media posts from one CSV file
- Select or drag and drop up to 100 local image or video files
- Create draft posts for review before anything goes live
- Prepare campaign, client, evergreen, or multi-location content in batches
- Include captions, media URLs, links, first comments, AI-generated-content disclosure, and optional platform-specific settings when importing from CSV
- Apply one caption, content type, and relevant platform settings to a media batch
- Queue, schedule, or publish approved posts from the Postoria dashboard
- Keep imported content connected to your calendar, accounts, workspaces, and analytics
Bulk upload without losing review control
Bulk Upload is designed for speed, but it does not remove the review step.
Whether you import a CSV file or upload media directly, Postoria creates draft posts first. Your team can check the result, edit individual posts, and only then decide whether to queue, schedule, or publish them.
This is especially useful for larger batches where manual entry would take too long, but automatic publishing without review would be too risky.
How Bulk Upload works in Postoria
The workflow is simple:
- Choose Import posts from CSV or Import media as posts
- Choose the target social accounts or posting group
- Select a queue when importing media, then configure the settings shared by the batch
- Upload the CSV or select the media files from your computer
- Review the imported rows or created draft posts
- Queue, schedule, or publish the drafts when they are ready
For the exact CSV template, supported columns, formatting rules, and upload steps, read the full help center guide: How to bulk upload posts with a CSV file in Postoria.
You can also start from the ready-to-use template: Download the Bulk Upload CSV template.
To create posts directly from local images or videos, read How to import media as posts in Postoria.
What you can import with Bulk Upload
CSV import supports the practical fields teams usually need when preparing posts in spreadsheets. You can import captions, links, first comments, media URLs, scheduling data, recurring post settings, and supported platform-specific details. Add the optional AI Generated Content column to carry one disclosure setting into Instagram, TikTok video, YouTube, X, and Pinterest publishing where supported.
Column order does not matter as long as you use the supported column names. CSV rows can create Image, Video, Story, Carousel, Link, Text, or Reel posts.
Direct media import accepts a batch of local images or videos and turns every file into a separate draft. Choose one common content type supported by every selected account: Image, Video, Story, or Reel. The available choices automatically reflect the selected social networks.
This keeps Bulk Upload useful for both structured content operations and straightforward media libraries without making your team rebuild every post manually.
Good use cases for social media bulk upload
Campaign planning
Prepare a launch, sale, event, or seasonal campaign in a spreadsheet or media folder, then import the full batch into Postoria for final review.
Agency content imports
Move client-approved spreadsheets or media assets into Postoria instead of creating every post by hand.
Evergreen content libraries
Create reusable posts in bulk, then organize, schedule, or combine them with broader publishing workflows.
Blog and content distribution
Turn a list of articles into posts through CSV, or turn a folder of videos into drafts without starting from an empty editor each time.
Multi-location updates
Prepare repeated update formats for different locations, brands, or branches while keeping the final review process centralized.
Why teams use Bulk Upload
Bulk Upload is useful when social media planning becomes too large for one-by-one post creation. It helps reduce repetitive work, keeps batches easier to review, and gives teams a more reliable way to move structured content into the publishing calendar.
For agencies, it can make client onboarding and monthly content loading faster. For in-house marketing teams, it can simplify campaign preparation. For small businesses, it makes it easier to plan a batch of content in one session and schedule it later.
Fits into the rest of your Postoria workflow
Bulk Upload is not a separate publishing tool. Imported posts become part of your normal Postoria workflow, alongside the rest of your drafts, scheduled posts, and published content.
That means your social media calendar, account management, workspaces, posting groups, media, and analytics stay connected. You can use Bulk Upload to bring content in faster, then manage it with the same tools you already use for day-to-day publishing.
Learn more about the broader publishing workflow on the post across all social media page.
Who should use Bulk Upload?
Bulk Upload is a good fit for:
- Agencies importing client content
- Marketing teams preparing campaign calendars
- Small businesses planning content in batches
- Teams that work from spreadsheets, exported content lists, or folders of media files
- Content-heavy workflows with many captions, links, or media assets to prepare
Pricing for Bulk Upload
Bulk Upload is available on paid plans.
The Pro plan is $10/month and includes 50 social accounts, 10 workspaces, AI, automations, Teams, and a 7-day trial.
The Agency plan is $25/month and includes 500 social accounts, 100 workspaces, AI, automations, Teams, and a 7-day trial.
You can compare plans on the pricing page.
Frequently asked questions
Can I bulk upload social media posts in Postoria?
Yes. Import complete posts from CSV or upload local media files and create one draft post per file for review.
Can I schedule social media posts from a CSV file?
Yes. You can include scheduling information in the CSV file, import the rows, create draft posts, and then schedule them from Postoria.
Does Bulk Upload publish posts immediately?
No. Bulk Upload creates draft posts first, so you can review the imported content before scheduling or publishing.
Do I need to use every CSV column?
No. You only need the columns that are relevant to your posts. For exact column names and formatting rules, use the Bulk Upload help center guide.
Can I mark imported posts as AI-generated?
Yes. Add AI Generated Content to your CSV and set it to true. Postoria uses the disclosure for supported destinations when the imported draft is published; it does not apply to TikTok photo posts.
Start bulk uploading social media posts
Bulk Upload makes Postoria faster for both spreadsheet-based and media-first social workflows. Import content in batches, review it as drafts, and publish with less manual work.
If your team prepares content in spreadsheets, media folders, campaign batches, or repeatable post sets, Bulk Upload gives you a practical way to move it into Postoria and keep your publishing workflow organized.