Reels trend guides: how to choose the right ones — the “Fit-Score” metric
Learn how to choose the right Reels trends using the Fit-Score metric, so every trend you join fits your brand, boosts retention, and supports your KPIs.
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UGC on Instagram: where to find it and how to use it legally — consent, rights, moderation
Learn how to find high-quality UGC on Instagram in 2025 and use it legally — from getting consent and rights to moderating content and scaling campaigns safely.
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AI in SMM: Save hours without losing originality — what to automate, what not to automate
Use AI in social media marketing without losing your brand’s voice: learn what to automate, what to keep human, and how to combine both for efficient, original SMM.
Social Media Statistics 2025 for Briefs & KPI — Fresh Figures and How to Use Them
Social media statistics for 2025: explore fresh global audience, engagement, and format trends, and learn how to turn them into clear, KPI-ready briefs and targets.
5 steps to start tracking your social media ROI
Learn 5 practical steps to track your social media ROI—set clear goals, map user paths, use UTM tags, configure analytics, and optimize campaigns with data.
7 SMM trends in 2025 to help brands stay relevant and popular
Social media marketing trends for 2025: discover 7 key SMM tactics—AI, short video, social commerce, personalization, UGC, and more—to keep your brand relevant.
Postoria now supports Google Business Profiles
Schedule Google Business Profile posts with Postoria alongside your other socials. Connect locations, add CTAs, and publish from a single calendar.
7 key metrics to check brand efficiency in social media
Measure what matters on social: track reach, engagement rate, follower growth, retention, link clicks, mentions/UGC, and conversions to optimize strategy and drive real results.
10 ideas for TikTok content in 2025
Boost TikTok performance with 10 smart content ideas—behind-the-scenes, UGC/POV, AI effects, educational clips, humor, and hook-driven storytelling to drive engagement.
Social media 2026: How to win in the era of “low virality” — niche spikes & social listening
Grow without viral luck: use niche spikes and social listening to thrive in personalized, retention-first feeds—stack small wins, deepen trust, and convert consistently.
“Quality > quantity” strategy: where the line is — how to measure it without losing reach
Shift from volume to value: set a sustainable cadence, track retention, saves, shares, and ER, and protect reach while publishing fewer, better posts.
100 ideas for static posts that don’t look “static” — graphic scenarios
Make static posts feel dynamic with 100 design ideas—mini-stories, kinetic layouts, infographics, editorial visuals, and more—to boost saves, shares, and clarity.
“Quiet” Instagram SEO: alt texts, keywords in bio & guides — a step-by-step checklist
Boost Instagram discoverability with subtle SEO: optimize handle, name, and bio, add smart keywords to captions and alt text, organize posts with Guides, and iterate from insights.